Steps to Marketing An Investment Fund

Steps to Marketing An Investment Fund

Marketing an investment fund or securities in general is a unique endeavor. It’s not the same as marketing a small business or fundraising for a nonprofit. There are unique steps and specific compliance issues you have to keep in mind. The following article gives you a nice overview of key activities occurring during each stage of the campaign. During the First Launch phase, a particularly

Content Marketing Tips for Financial Marketers

Content Marketing Tips for Financial Marketers

Companies looking to raise capital can leverage the same marketing tactics and strategies any organization uses to build their brand, generate leads, and sell products and services. The key is to know what works. (And what doesn’t) Your brand is important. Even young companies looking for investors instead of customers need to build an audience with a clear, compelling message that attracts hot prospects. Jim

Pay Attention To GDPR – This Means You

Pay Attention To GDPR – This Means You

GDPR stands for General Data Protection Regulation. This is the European Union’s new law regarding the privacy and security of personal data for individuals in the EU. So here’s the thing. If it’s even possible that you have acquired an email list or somebody has signed up on your website and they live in the EU, then this law affects you. It’s better to be

Why Do Emails End Up In The Junk Folder?

Why Do Emails End Up In The Junk Folder?

Don’t you hate it when you’re watching your favorite team and the refs keep bombing your favorite players with flags? It’s like they won’t even let them do their job. You might even think the refs are trying to prevent your team from winning. Imagine that. What if the refs were hired specifically for that purpose? What if their whole job was to scan the

How To Avoid Spam Traps

How To Avoid Spam Traps

The cards are stacked against you. So let’s start there. You need to understand that the digital world doesn’t want your email. The moment you hit “send” the digital police are monitoring IP addresses to make sure they lock up every possible email that may not be desired by the recipient. So this article will show you a few key things you should know and

Here’s Why Email Marketing is Still Number One

Here’s Why Email Marketing is Still Number One

Small businesses want results. So your marketing has to have that focus. The best online marketers still use email marketing as the go-to channel. This article from Super Office explains precisely why email is still the King. Jim Anthony | So-Mark Founder Source: superoffice.com | Re-Post So-Mark 6/7/2018 – More than 250 billion emails are sent daily. This figure is expected to reach 275 billion