So-Mark Consulting

So-Mark Consulting

Social Marketing for Small Businesses

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We Curate Content For You

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Daily Social Posting

Daily Social Posting

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Design & Send Professional Emails

Design & Send Professional Emails

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Use Analytics To Find Prospects

Use Analytics To Find Prospects

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Improve Your Email Marketing Deliverability

Improve Your Email Marketing Deliverability

I’ve expressed in a past article that one out of five emails never makes it to the inbox. So the question is, what do we do about this? There are many things you can do so I’ve decided to focus

Jim Anthony March 29, 2018March 29, 2018 Email Marketing Read more

How To Avoid Spam Traps

How To Avoid Spam Traps

The cards are stacked against you. So let’s start there. You need to understand that the digital world doesn’t want your email. The moment you hit “send” the digital police are monitoring IP addresses to make sure they lock up

Jim Anthony March 22, 2018March 22, 2018 Email Marketing Read more

Understanding Your Email Sender Reputation

Understanding Your Email Sender Reputation

So here’s the deal. Your emails may not even be getting to the junk folder! If they get to a junk or spam folder, they would at least be marked as “delivered” in your marketing platform. If you’re not careful,

Jim Anthony March 15, 2018March 15, 2018 Email Marketing Read more

Watch Your Domain and IP Address Reputation

Watch Your Domain and IP Address Reputation

This topic is a big deal. It’s bigger than most people realize. And it’s especially big if you’re a small business doing your own marketing and you’re using email as part of that strategy. I see a lot of companies

Jim Anthony March 8, 2018March 8, 2018 Email Marketing Read more

You May Be Harming Your Reputation and Not Know It

You May Be Harming Your Reputation and Not Know It

It’s normal for small business owners and leaders to be concerned about their company’s reputation in the marketplace. You may even think about the owner’s or president’s personal reputation as well. These are important concerns for any business and brand.

Jim Anthony March 1, 2018March 1, 2018 Email Marketing Read more

Improving Your Reputation And How It Impacts Your Email Marketing

Improving Your Reputation And How It Impacts Your Email Marketing

Do you know if your emails are getting through to your clients’ and prospects’ inboxes? This is something you definitely need to understand. Many small business owners and leaders just don’t realize how important their digital reputation is. If you

Jim Anthony February 28, 2018February 28, 2018 Email Marketing Read more

This Is The Marketing Difference Maker

This Is The Marketing Difference Maker

So let’s set the table. Before I attempt to make a case for grinding out emails, blogs, and social media posts, let’s consider a couple of key data points. There are over 2 billion social media users in the world

Jim Anthony January 12, 2018January 16, 2018 Content Marketing Read more

Think Small And Watch Your Business Grow

Think Small And Watch Your Business Grow

“Think small.” Now there’s a phrase you don’t hear very often. Think back through your life and ask yourself, “how many times have I been told to think small?” I’m guessing never. Parents, teachers, coaches always taught you to think

Jim Anthony January 5, 2018January 5, 2018 Small Business Read more

Standing Out In The Crowd

Standing Out In The Crowd

There are a lot of people in this country. There is also a heck of a lot of small businesses. According to the U.S. Census Bureau, there are over 323 million people in the country and over 27 million small

Jim Anthony December 20, 2017December 20, 2017 Content Marketing No Comments Read more

Help Your Small Business Grow With These Marketing Trends In 2018

Help Your Small Business Grow With These Marketing Trends In 2018

Keeping up with the latest marketing trends is one thing. Adapting them to fit into your business is another thing. Here are three hot content marketing trends from business2community.com to keep top-of-mind as you build your marketing plan for 2018.

Jim Anthony December 14, 2017December 20, 2017 Content Marketing No Comments Read more
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Recent Posts

  • Improve Your Email Marketing Deliverability
  • How To Avoid Spam Traps
  • Understanding Your Email Sender Reputation
  • Watch Your Domain and IP Address Reputation
  • You May Be Harming Your Reputation and Not Know It
  • Improving Your Reputation And How It Impacts Your Email Marketing
  • This Is The Marketing Difference Maker
  • Think Small And Watch Your Business Grow
  • Standing Out In The Crowd
  • Help Your Small Business Grow With These Marketing Trends In 2018

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