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What We Do – A Deeper Dive

What our clients say

So-mark is a great marketing partner to SpendBridge. They provide an affordable way for us to stay in front of our prospects and to build relationships. Their curation team does a fabulous job of building content and managing our email and social media posts. Their analytic tools allow us to “see” who is interested and better target our follow-up conversations and they are always available to help us sort through the details to better understand our marketing results.
Tom JacksonPresidentSpendBridgeIndianapolis

We Help Small Businesses Grow

You want to grow your business. We can help you achieve that quickly thought email marketing and social media. We go beyond most marketing services by identifying leads using analytics.

What will people find when they look for you online? Your prospects need to see you are actively on the web and social media to trust your ability to execute in today’s mobile or web-based world. We can help!

Why Do Many Small Businesses Fail?

They don’t leverage the data generated with new marketing technology to convert marketing campaigns into warm prospects! We do that for you by using analytics and lead scoring to show you who is most interested in your content. The people most interested in your content are also the people most likely to want to hear from you!

Why So-Mark?

1. Drive Revenue
Get your message out/ see who is interested. Use lead scoring to find most interested prospects

2. Improve Sales Productivity
Warmer prospects, more leads shorter sales cycle.

3. Cutting-Edge Technology
Cloud-based platform to get your message out via email, blog and social media.

4. Knowledge / Expertise
We know the best practices for maximum marketing impact.

5. Content Curation
Decades of business experience to skillfully match your message to your audience.

6. We Manage For You
Bounces, Opt-outs, CAN-SPAM compliance, deliverability and online reputation

7. Affordable
Monthly retainer carefully designed to fit the small business budget.

8. No Contracts
We don’t lock you into a time commitment. We can execute one month at a time.

Marketing Customized For Your Business

– Content Marketing Strategy
Sometimes figuring out what to communicate to the marketplace is a challenge.  We’ll research your business, industry, competitors and combine that with Content Marketing best practices to help you develop a compelling message and strategy that will engage your audience.

– Social Publishing
Stay engaged with your customers and prospects.  So-Mark will provide daily and weekly posting to Twitter, LinkedIn, Facebook, Google+ on your behalf! You can provide the content, or we can curate it for you! We know the best practices and ‘rules of thumb’ to get you the maximum impact from your social channels.

– Email Marketing
This isn’t your father’s email marketing! We will execute a campaign for you that includes, strategy development, design, content creation/curation, list management, customer/prospect segmentation, lead scoring, lead nurturing, landing pages, forms, and website analytics. We provide the marketing platform, and email design with links to your website/blog.)

– Lead Generation
Our Lead Scoring and Lead Nurturing capabilities, combined with website analytics that monitors buyer behaviors, will provide you with powerful intelligence on your prospects. We’ll show you not only who is interested in your business, but what content interests them the most.

– Let Us Grow Your Email Marketing List
We will leverage our social engagement opt-in process to identify names and email addresses to build your marketing database! Let us target the exact people you want to engage.  We will then send great content while tracking buyer behaviors to generate new prospects for your business.

 

 

Pay Your So-Mark Invoice Online!